
Japanese leading Fashion Brand h.NAOTO introduces to the US another designer, GRAMM. GRAMM had a debut in 2008 at the Autum/Winter collection in Japan. This brand has a theme of Dark Fantasy created by Z8. GRAMM’s story was based on the Fairy Tale “Wonder Trip of Alpuuro and Roque.” The story is about two people who look for 5 keys inside a dream world. The brand was originally designed to match the imagery of fantasy and fairy tale stories along with the GRAMM story.
This brand’s fashion is made with laces and the shape allows for a comfortable fit. This brand is known to be the next generation of Lolita, and getting even more popular in Japan.
Designer Z8 studied and graduated from Tokyo Mode Gakuen. She started working att S-inc, which is a Fashion company from the h.NAOTO brand. In July 2008 GRAMM had her debut under the h.NAOTO brand. Oct. 2009, Debut in Tokyo Collection.














Awesome! I was so sad I missed the designers last year, but this looks pretty sweet.
I was hoping for Sixh designers again, but I’m not complaining if its another designer under h. Naoto. Let us know if there is another model search if there is another fashion show this year!
sounds cool. Will they have models or a runway or something?
hopefully there will be a fashion show i wanna try haha
it’s cute, but I hope there is more clothing at the convention then on the website. the towel and scarf out there are cute though
Nice for those like this kinda thing but looking forward to some voice actor guest announcements.
ohhh ^.^ can’t wait to see the fashion show for this year!
I appreciate the work and time these designers put into their outfits. It’s all so inspirational and makes me fall deeper in love with the lolita fashion.can’t wait can’t wait n.nv